Musical Mob Hits Target
Employees and customers of a West Seattle Target were caught by
surprise when a flashmob broke out in song all around them--complete with live band and spinning umbrellas--lamenting that "Target ain't people--so why should it be allowed to play around with our democracy...?"
The inspiration for the protest prank stemmed back to January, when the Supreme Court ruled that major corporations could spend unlimited money in public elections. Target, following this ruling, was revealed earlier this month to have donated $150,000 supporting a far-right wing Republican candidate with anti-gay values.
Self-described "net-roots subverting agency" Agit-Pop Communicationswas the group behind the Target musical flashmob. After hitting the web, their video of the event went viral- spreading rapidly through Facebook and various blogs. Youtube presently shows the video at over 800 thousand
Moveon.org has called for a full boycott of Target and has so far gained over 260,000 signatures calling for the mega retailer to stop donating to political campaigns.
In response to the negative reaction his donation had created, Target President and CEO Gregg Steinhafel issued an apology to his employees, stating the contribution was made "to support economic growth and job creation." Writing that he was "genuinely sorry" over the way the donation affected Target Leaders he continued, saying that Target would "begin a strategic review and analysis of our decision-making process for financial contributions in the public policy arena."
No response was given when asked by the Human Rights Campaign to make things right by donating $150,000 to a "pro-gay" candidate.